Originally published on our old blog (RIP :)), this was one of our reader favorites, so we thought we’d bring the content over to this blog.
Five fundraising metrics recommended by Sidekick Solutions—
- Average gift size and number of gifts
- Donor retention
- Giving by activity and return per activity
- Conversion rate
- Cost per dollar raised.
Click on the image above to open the original article that explains each of the metrics in more depth.